English for Key Business Skills: Networking, Presentations, Meetings, and Negotiations (菊8K+1MP3)(With No Answer Key/無附解答)

作 者: Barry Tomalin
出版社: 寂天文化
出版日: 2020-05-29
ISBN : 9789863189145
書 號: C1953-0811
書 系: 商用英語
試讀 / 試聽: 試讀     試聽
  • 定價: NT$ 580
    優惠價: NT$ 522
 

【小提醒】因本書為學校教材,恕無法提供一般讀者解答,請同意接受「無附解答」再行訂購。

English for Key Business Skills專為商用英文課程學生與商業人士打造,涵蓋四大商業主題:社交(Networking)、簡報(Presentations)、會議(Meetings)與協商(Negotiations),每一主題以3個單元詳述,共12單元。教學循序漸進,讓你從初次見面便贏得人心,並學會進行精彩簡報、召開並參與會議,最後在談判桌上奪得勝利!

主題12單元,商務常見口語情境全學會
按照語言程度的要求,教學由淺入深。從初次見面的自我介紹、開啟交談,到準備單人與雙人簡報,以及簡報的聲音與視覺呈現,再到主持與控制多人會議,並在會議中發表意見,最後教學協商重點,與達成共識、處理最後出現的問題等,讀者能夠跟著全書章節安排,全方位學會商務常用專業英語。

邏輯式條列重點、表格整理,重點好懂又好記
單元重點直接以點條列,並輔以表格整理,切入要點不拖泥帶水,並附縮寫等口訣,讓內容更好記。如:聆聽四大要點F.A.C.E (Focus, Acknowledge, Clarify, Empathize),簡報三大結構Three Ss (Signpost, Signal, Summarize) 與協商五大階段(Prepare、Explore、Propose、Bargain、Agree)等,重點整理清晰明瞭。

聽說讀寫練習多,有效提高學習成效
在介紹完單元重點後,接以豐富的聽寫練習(將對話內容整理填入表格、寫出聽到的詞彙)、對話練習(含引導對話內容的指示)與書寫練習(針對單元主題短文寫作),指導讀者從聽力對話中抓取重點,寫下關鍵單字,再吸收學習轉化為口語輸出,最後以情境短文書寫再次熟練重點,學以致用。

豐富可替換語句,打造成功溝通
每單元兩大組語句整理,補充單元主題情境下的常見用語,如在簡報單元整理「製造對比」、「重複關鍵訊息」、「提供個人經驗」、「舉出三個例子」等,各情境下的用語舉例,且全組皆MP3錄音教學發音、語氣,讀者能一次學習多種說法,有益日後應用更得心應手。

異文化知識補充,因應全球化商務交流
課文與全書最後補充文化差異知識,有效減少國際商務交流的文化落差。如在「遞名片」時,歐洲人會以單手遞上名片,且隨時都能交付,並會將名片放入口袋;亞洲人則多只在初見時雙手遞上名片,並會將名片放於名片夾中。

專業朗讀MP3,刺激發音學習
由專業母語人士以標準發音朗誦對話及主題語句,刺激讀者聽力吸收,並可藉由反覆複誦練習,轉化為道地的口說。全書最後附上所有情境對話與範例對話(model conversation)的腳本,可供練習參考。

English for Key Business Skills provides a variety of international communication techniques for four different business contexts: networking, presentations, meetings, and negotiations. With explicit instructions, abundant quizzes, and effective conversation practice, the book is an ideal resource for international businesspeople to express themselves accurately and clearly as they progress through its 12 units. Learners will not only feel confident talking to new colleagues, conquer their fear of presenting in English, and learn how to run and participate in meetings; they will also come to understand and appreciate the different stages of negotiating.

Additional features include MP3 audios featuring native speakers that demonstrate correct pronunciation, audio scripts to help listeners understand and review the material, and a business file section that expands learners’ knowledge through relevant self-assessment and writing exercises.

Each unit includes:
Quiz that raises awareness of the topic and introduces the necessary communication skills.
Listening section that shows how communication skills can be used in a conversation, presentation, meeting or negotiation.
Business practice that presents the key language and provides speaking and vocabulary practice based on the communication skills involved.
Business culture that explores different communication skills in international situations.
Business writing that provides writing tasks associated with the unit topic.
Key takeaways section that helps record what the reader has learned and how to use it in the future.

 

前言
Introduction

English for Key Business Skills will help you communicate successfully either internationally company-to-company or within a multinational company.
You can use English for Key Business Skills as a resource for business communication or business English courses

English for Key Business Skills focuses on four key communication skills areas:
• Networking
• Presentations
• Meetings
• Negotiations

English for Key Business Skills comprises a book and audio. The book has 12 units. At the back of the book there is:
• the Business file — additional reference material
• the Audio scripts for the audio recordings

 

Unit structure

Each of the 12 units of English for Key Business Skills is divided into two parts.

Part A contains these sections:
• Aims — This sets out the objectives for both Parts A and B of the unit.
• Quiz — This raises self-awareness about the topic and introduces the communication skills focus for both Parts A and B of the unit.
• Briefing — This presents the communication skills for Part A.
• Listening — This gives you the opportunity to listen to a conversation, presentation, meeting or negotiation that shows you how to use the communication skills you have read about in the Briefing.
• Business practice — This presents the key language and provides speaking and vocabulary practice based on the communication skills.
• Business culture — This provides information on how the communication skills you have learned may differ in different international situations.

Part B contains these sections:
• Briefing — This presents the communication skills focus for Part B.
• Listening — This gives you the opportunity to listen to a conversation, presentation, meeting or negotiation that shows you how to use the communication skills you have read about in the Briefing.
• Business practice — This presents the key language and provides speaking and vocabulary practice based on the communication skills.
• Business writing — This provides presentation and practice of writing tasks associated with the unit topic.
• Key takeaways — This is a reflective section to help you record what you have learned and how you will use it in future.
• Business file — This section at the back of the book provides you with additional reference material for the Business culture and Business writing parts in some of the units.

'Business Plus' approach
This book uses the 'Business Plus' approach that teaches you international business skills AND provides you with the language you need. An important part of this approach is the teaching and practice of the set phrases which international managers use all the time in international communication. The Business practice sections in the book contain these phrases together with audio support so that you can listen and repeat and become fluent at using these phrases.

Powered by COBUILD
Words or phrases in Key Business Skills that were felt too advanced for intermediate (B1) learners have been glossed using the definitions from the Collins COBUILD Advanced Learner’s Dictionary.

Study tips
• Each unit takes about two hours — one hour per part. Take regular breaks and do not try to study for too long. Thirty minutes is a sensible study period.
• Regular study is better than occasional intensive study.
• Read the unit through first to get an overview without doing any exercises. This will help you see what you want to focus on.
• Put the audio tracks on your mobile phone so you can listen to the conversations as many times as you need to and do the activities on your way to work or when you are out and about.
• Try to find someone with whom you can practice your English, either face-to-face, over the phone or online using a webcam.
• Make sure you complete the Key takeaways section and refer to it regularly. It will remind you of what you have found useful, and how and when you intend to apply it.

書籍勘誤
《English for Key Business Skills》 (ISBN:9789863189145(書籍音檔track 67)
本書因音檔校對失誤,造成書籍音檔出現部分錯誤,深感歉意。為維護讀者的權益,特此更正說明。
勘誤表點此
更正音檔點此

Introduction

【Networking】

Unit 1 Introductions
• How to introduce yourself
• How to describe your current project

Unit 2 Listening
• Active listening—the key to networking
• Using F.A.C.E.

Unit 3 Small Talk
• How to start a conversation
• How to avoid causing offence

【Presentations】

Unit 4 Presentation Organization
• How to structure your presentation
• How to deal with questions and interruptions

Unit 5 Preparation and Delivery
• How to prepare
• Joint presentations

Unit 6 Presentation Style
• Presentation delivery techniques
• Voice and visuals

【Meetings】

Unit 7 Running a Successful Meeting
• Setting the agenda
• Taking the minutes and keeping control

Unit 8 Participating in Meetings
• Making your point in meetings
• Giving your opinion

Unit 9 Conference Calls
• Taking part in telephone conference calls
• Taking part in video-conference calls

【Negotiations】

Unit 10 International Negotiations
• Presenting your organization at the beginning of a negotiation
• The five stages of a negotiation

Unit 11 Negotiation Styles
• Preparing and exploring
• Proposing and bargaining

Unit 12 Closing the Negotiation
• Reaching an agreement
• Dealing with last-minute problems

Business File
Audio Scripts

作者

Barry Tomalin

倫敦國際語言學校(International House London)文化訓練董事長;倫敦大學政治經濟學院(The London School of Economics and Political Science,LSE)全球化與文化意識(Globalisation and Cultural Awareness)客座教授。曾任英國廣播公司國際頻道(BBC World Service)BBC英語部門製作人與主持人,擁有跨50國以上的工作經歷,專為公司與跨國企業設計課程與授課。

Barry Tomalin is Director of Cultural Training at International House in London and Visiting Lecturer in Globalisation and Cultural Awareness at The London School of Economics and Political Science (LSE). He is also a former producer and presenter in the BBC English department of the BBC World Service. Barry has worked in over 50 countries worldwide, designing and delivering training programs for business and international organizations.

作 者: Barry Tomalin
出版社: 寂天文化
出版日: 2020-05-29
ISBN : 9789863189145
書 號: C1953-0811
書 系: 商用英語
裝 訂: 平裝,膠裝
尺 寸: 菊8K (21*27.7cm)
條 碼: 9789863189145
印 刷: 彩色
頁 數: 144

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